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With more than 25 years of experience across hospitality, business operations, and product development, Morgan Morano is a gelato chef, author, consultant, and educator who has spent much of her career specializing in artisan gelato. Her journey in gelato began in Italy, where she trained under Sicilian gelato chef Antonio Cafarelli, an experience that shaped her deep respect for traditional techniques, regional variation, and authentic Italian gelato.
As the founder of Morano Gelato—hailed by Forbes as "The Best Gelato in America" and named Best Gelato by Yankee Magazine—Morgan built and led the brand for close to a decade, growing it from a farmers market stand into a nationally recognized, multi-location business. Today, Morgan now shares her experience through recipes, videos, industry education, and professional tools for gelato makers around the world.
Yankee Magazine · 2015
New Hampshire Magazine
Dessert Professional · 2015
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Great gelato should not depend on guesswork or access to private industry knowledge. GelatoLab gives gelato makers at every level the professional recipes and practical tools to formulate, balance, scale, cost, and organize their gelato production.
Whether you’re making your first batch, developing an in-house gelato program, or refining recipes for an established shop, GelatoLab helps you make better gelato with confidence.
Whether it’s picking the right equipment, sourcing trustworthy suppliers, estimating startup costs, or learning how to actually make great gelato—there are a lot of moving parts when starting your own gelato business.
It’s easy to get stuck in research mode, not knowing where to begin.
That’s why we created TheGelatoExpert.com—a dedicated resource hub designed to give aspiring gelato entrepreneurs clarity and confidence. You'll find step-by-step guides, planning tools, and short training videos to help you take the first steps toward launching your business, the right way.

Through For the Love of Gelato, Morgan shares approachable recipes, techniques, equipment guidance, and an inside look at the process behind authentic Italian gelato.
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