With over 25 years in the hospitality industry, Morgan Morano is a leading expert in artisan gelato and business operations. As the founder of Morano Gelato—ranked #1 Gelato in America by Forbes—Morgan has built and scaled successful gelato businesses from the ground up. From launching a brand to optimizing operations and franchising, she knows what it takes to create a profitable, sustainable gelato shop. Whether you're starting from scratch or looking to refine your existing business, Morgan provides expert guidance tailored to your goals—ensuring you get the support you need to succeed.
With decades of hands-on experience, we provide expert guidance in every area—from business planning and recipe development to operations and marketing. Whether you're launching your first shop or scaling an existing one, we’ll help you build a strong foundation for long-term success.
A solid business plan is the key to success. We’ll help you refine your concept, develop a roadmap, and structure your finances to create a profitable and scalable gelato business.
Master the art of gelato-making with our one-on-one virtual training and top-rated recipes. Whether you’re new to the craft or refining your skills, we’ll guide you in creating high-quality, standout recipes tailored to your market & community.
Efficiency is everything. We design streamlined processes and proven systems to help your business run smoothly—reducing waste, lowering costs, and improving profitability.
Attract and retain loyal customers with strategic branding, social media, and marketing tactics that set your gelato shop apart in a competitive market.
With so many factors involved in running a successful gelato business, having the right guidance can make all the difference. Whether you're just starting out or looking to improve and expand, we provide the expertise, strategies, and hands-on support you need to turn your gelato shop into a thriving, profitable business. Here’s why entrepreneurs and business owners trust us:
With 25+ years in hospitality and gelato-making, and as the founder of a Forbes-ranked #1 gelato brand, Morgan brings real-world experience in launching, running, and scaling successful gelato shops.
Every business is unique. That’s why we take a customized, hands-on approach, providing tailored advice and strategies that align with your specific vision and goals.
We focus on systems that work independently of the owner, helping you minimize waste, cut unnecessary costs, and increase profits—so your business thrives long-term.
Learn authentic, high-quality gelato-making techniques that set your shop apart from the competition. We guide you in creating unique, standout flavors that keep customers coming back.
Whether you're launching, growing, or franchising, we help you navigate the journey with confidence. From developing a business plan to scaling your operations, we’re here every step of the way.
We believe that expert guidance should be within reach for every aspiring gelato entrepreneur, that’s why we offer our consulting services at flexible rates to fit your budget. Through our collaboration with the Gelato Startup Program, we also offer cost-effective consulting alongside equipment and ingredient bundles—making it easier than ever to launch your business with confidence and industry-proven resources.